Why #R3SET?
We are at a critical crossroads
and our future is in serious question.
Our world has...
a medical system built to extract money, not heal people
an education system leaving us over a trillion dollars in debt
children starving for food, education, and a path to escape their circumstances
a government that spends more money on prisons than colleges
endless wars destroying families and bankrupting the world
companies that manipulate us and create an addiction for profit
a political system designed to support corporate interests
a financial and legal system being abused by a select few
a consumer culture ruining the environment of the world
The truth is, we spent too long going through routines, not looking for real solutions.
Growing Political Polarization
“The divisions between Republicans and Democrats on fundamental political values – on government, race, immigration, national security, environmental protection and other areas – reached record levels during Barack Obama’s presidency. In Donald Trump’s first year as president, these gaps have grown even larger.”
– PEW RESEARCH CENTER
State of U.S. Healthcare
“U.S. health spending per capita (including public and private spending) is higher than it is anywhere else in the world, and yet, the country lags behind other nations in several aspects such as life expectancy and health insurance coverage.”
– STATISTA.COM
Whose In Control: Corporations or People?
A new Nielsen Company audience report reveals that adults in the United States devoted about 10 hours and 39 minutes each day to consuming media during the first quarter of this year.
“Corporations now spend more money lobbying Congress than taxpayers spend funding Congress.”
– VOX
Wealth Landslide
“America’s wealth gap is bigger than ever. The median upper-income family now holds 75 times the wealth of the median low-income family, according to an analysis of the data by the Pew Research Center. In 2007, top earners were worth 40 times as much. In 1989, the multiple was 28.” – CNN MONEY
“1 billion children worldwide are living in poverty. According to UNICEF, 22,000 children die each day due to poverty.”
– DOSOMETHING.ORG
The “Attention Economy”
A new Nielsen Company audience report reveals that adults in the United States devoted about 10 hours and 39 minutes each day to consuming media during the first quarter of this year.
“What began as a race to monetize our attention is now eroding the pillars of our society: mental health, democracy, social relationships, and our children.
These are not neutral products. They are part of a system designed to addict us.” – TIMEWELLSPENT.IO
Growing Political Polarization
“The divisions between Republicans and Democrats on fundamental political values – on government, race, immigration, national security, environmental protection and other areas – reached record levels during Barack Obama’s presidency. In Donald Trump’s first year as president, these gaps have grown even larger.” – PEW RESEARCH CENTER
The West Forgets…
“1 billion children worldwide are living in poverty. According to UNICEF, 22,000 children die each day due to poverty.” – DOSOMETHING.ORG
“Prison rates in the US are the world’s highest.” – BBC NEWS
Misinformation and Erosion of Trust in Media
“According to the Edelman Trust Barometer, nearly 60% of people believe journalists and reporters deliberately mislead the public. The rapid spread of online misinformation erodes trust in institutions and in each other, fueling social discord and undermining democracy.”
– EDELMAN TRUST BAROMETER
Pay to Play
“Corporations now spend more money lobbying Congress than taxpayers spend funding Congress.”
– VOX
In a political system dominated by corporate and special interest spending, the average citizen’s voice often goes unheard. Enormous sums funneled into campaigns and lobbyists shape legislation to benefit a privileged few instead of the broader public good.
Sources: OpenSecrets.org,
Social Isolation and Loneliness
“Nearly half of U.S. adults report feeling lonely, according to a study by Cigna. Social isolation has profound effects on physical and mental health, contributing to higher rates of anxiety, depression, and chronic illnesses.”
– CIGNA U.S. LONELINESS INDEX
Data Privacy and Digital Surveillance
“A Pew Research Center survey shows that 79% of U.S. adults are concerned about how companies use their personal data. Meanwhile, government and corporate surveillance continue to raise questions about the balance between security, privacy, and civil rights.”
– PEW RESEARCH CENTER
American “Freedom”
“Prison rates in the US are the world’s highest.” – BBC NEWS
Despite its reputation as a global champion of liberty, the United States incarcerates more people than any other nation. This mass incarceration crisis disproportionately impacts marginalized communities, drawing critical resources away from social services.
“THE SHIFT’
Every day, people are taking back their power, and you can too.
Just invest your time, your attention, and your money into yourself, your community and your beliefs.
That’s where real change comes from. That’s how we R3SET.
Economic Power
Wealth transfer to Millennials by 2020
‘$7,000,000,000,000’
“With the economy as their battle, technology as their arsenal, and creativity as their rallying cry, Millennials’ ultimate victory will be, we have absolutely no doubt, quite something to celebrate.”
– Nick Shore, Senior Vice President of MTV Insight and Innovations
Political Power
Creative Power
CEOS globally identified “Creativity” as the number 1 factor most critical to future success
‘1,500’
When asked “what word best defines the DNA of your generation?” the number one response was “Creative” and number two “Self-expressive.” A full 70% of Millennials in the study agreed “Creativity will save us!”
– MTV
Population Power
‘80,000,000’
“The core of Sanders’ supporters have made it clear that what they want in 2016 isn’t just “change” — but a radical transformation. His voters wants a new system – where billionaires can’t buy elections, where big banks aren’t “too big to fail,” and where a living wage and universal-health care are fundamental human rights. They want change because they believe America is rigged for the wealthy.”
– The Inquirer
Buying Power
Millennial Annual Buying Power
‘$200,000,000,000’
“Brands often want to randomly pick a cause even if they don’t truly believe in it. Millennials will see right through that, said School CEO Max Lenderman.”
– American Marketing Association
Purpose Power
73% Of Millennials willing to pay more for sustainable products
“Millennials prefer to do business with corporations and brands with pro-social messages, sustainable manufacturing methods and ethical business standards.”
– Forbes
Media Power
“Media’s Power to Inspire Change is Unmatched”
“While these Millennials may seem like an usual species to many marketers, they might be easier to reach than one would think. In order to capture their attention, brands should try to stay away from marketing at them but rather market with them. They are willing to work with brands if brands are willing to work with them.”
– Timezone International Agency
“Every moment of every day you have a choice. and every moment of every day you have a voice. That’s power… How will you use that power?”
– Jason Garman, Tedx TeAro ‘
Learn More
Why R3SET?
R3THINK Everything
It’s easy to become prisoners of our beliefs, shackled by thoughts of scarcity. We’re told there isn’t enough to go around, and that the pie only has so many slices. But that was the old industrial age.
We got trapped by insecurity and fear, secretly thinking that to prosper meant stepping over each other on the way up. We spent too long going through routines, not looking for real solutions. We let our passions pass us by, secretly hoping that something will crash into our lives and change our fate; never looking inside to scratch that subtle itch, that things just aren’t as good as they might be; never acknowledging the question, “Is this it?”
We believe that those who thrive in the new, hyper-connected world will be those who unleash their creativity, follow their passions, and free themselves from the mundane world of our long-outdated systems and beliefs.
John Lewis & Devin Shea
Cofounders of R3SET
What We Do
We help organizations and communities work together to seize opportunities and solve problems together.
How it Works
We curate services, products, and resources specific to your goals from our cooperative network
Who We Serve
Learn about the situations and organizations that can benefit from our offers.
More
Read our manifesto, meet our team, learn about our story, join our communities.
